Jimmy Dean Museum

PLAINVIEW -- The Jimmy Dean Museum, Plainview’s newest attraction located on the Wayland Baptist University campus, will open to the public in a matter of weeks. The official grand opening is schedules for Sept. 28. More information will be made available at a later date.

The museum, which was funded by the Jimmy Dean Foundation and by the late sausage mogul’s wife, Donna Dean Stevens, will chronicle Dean’s life from childhood, growing up in Seth Ward, and feature artifacts from his days in the sausage business to pieces from his personal collections, including knives, firearms, art and more.

 “Visitors to the museum are going to have a total experience with video, audio and artifacts,” Rodney Watson, museum coordinator said. “When people first come into the museum they’ll watch a short video in the theater chronicling Dean’s life and accomplishments. Then they can tour the museum and see exhibits and artifacts that include everything from his days as a sausage mogul, to things from his personal life such as his love of boating, hunting and fishing.”

The museum will include interactive areas where patrons can view video and audio clips including some of his biggest hits like “Big, Bad John” and some of his sausage commercials as his own pitch man in the early days of the Jimmy Dean Sausage Company.

Watson said putting the whole museum together was a labor of love, and that he was fortunate enough to know Dean personally.

 “This museum is going to be something Wayland, Plainview and Hale County will be proud of,” Watson said. “It’s going to get people off of the highway and into town.”

The Jimmy Dean Museum is an expansion of the Llano Estacado Museum on the Wayland Baptist University campus. The Llano Estacado Museum is open Monday through Thursday 8 a.m. to 5 p.m., Friday 8 a.m. to 4 p.m. and 1-5 p.m. on Saturday and Sunday.

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28 Jul 2017


By D’Leesa Pagel